The Dubai gold souk is world renowned and on my first strip there many years ago I parted with a lot of money. On first sight the glitter of the shops can induce dizziness and that’s before you start spending money!!
The souk itself is an area of side streets, mini malls and the main area and as I have said earlier it can overcome you with the crowds and the hot weather.
I am fortunate that my wife is knowledgeable about her jewellery and she does not spend money at the first shop she encounters. Normally we will visit several shops to look around. Although it feels like several dozen to me. My wife will look around, ask for prices, and do some mild bartering.
I suppose the fact that she is knowledgeable does help that she will be taken seriously. When she is ready to buy she will return later for some hard haggling and we always end up going to some of the regular shops that we tend to visit each time we go to Dubai.
Most of the shop owners and people who work here are from the Indian sub continent. The range of jewellery in the shops is extensive but there is always a concentration of Asian designed jewellery and price is based on example of the daily price of gold per ounce with the price of craftsmanship added on (which should be no more than 20 dirham’s per ounce).
I cannot stress the importance of bartering, as these shops seem to stick a price on the jewellery seemingly plucked from the air. The final bartered price could be as much as 70% less.
I suppose a lot of people visit the souk to look around but most end up purchasing something at the end.
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